This

Company Information

Website:

https://this.co/

Tags:


Country: England

Company Overview

THIS offers plant-based meat substitutes. Its products are fortified with vitamin B12 and offers substitutes for beacon, pork, beef as well as frozen and ready to make meals. THIS was founded in 2019 and is based in London, U.K.

Founding Story

The founders of THISâ„¢, previously involved in the meat industry, experienced a shift in perspective, leading them to create a plant-based alternative that truly satisfies meat lovers. Their journey began with a desire to offer products that not only cater to vegans but also appeal to those who crave the taste of meat. THISâ„¢ stands out for its commitment to flavor, texture, and nutritional value, making plant-based eating enjoyable and accessible to a broader audience.

Products

THISâ„¢ offers a range of plant-based products that are designed to mimic the taste and texture of meat:

  1. THIS™ Isn’t Bacon: A smoky and savory plant-based bacon alternative, high in protein and significantly lower in saturated fat compared to traditional bacon, perfect for breakfasts, sandwiches, and salads.
  2. THIS™ Isn’t Chicken: Designed to mimic the taste and texture of chicken, this product is rich in protein and versatile enough for stir-fries, wraps, and various dishes.
  3. THIS™ Isn’t Sausages: Plant-based sausages that provide the classic taste and texture of traditional sausages, high in protein and lower in fat, suitable for grilling and cooking.
  4. THIS™ Isn’t Burgers: A plant-based burger aimed at satisfying meat-lovers, high in protein and with a lower saturated fat content, making it a healthier alternative to traditional beef burgers.
  5. THIS™ Isn’t Chicken Nuggets: Offering the familiar taste and texture of chicken nuggets but made entirely from plant-based ingredients, these nuggets are a high-protein, lower-fat option for a quick and easy meal or snack.
  6. THIS™ Isn’t Mince: A plant-based mince that can be used in a variety of recipes, from spaghetti Bolognese to tacos, providing a protein-rich alternative to ground meat with a similar texture and flavor.
  7. THIS™ Isn’t Fish Fingers: A sustainable, plant-based version of the classic fish finger, offering a similar taste and texture without using any fish, high in protein and lower in fat.

All THISâ„¢ products are fortified with vitamin B12 and iron, addressing common nutritional concerns in plant-based diets and designed to be not only delicious but also nutritionally balanced.

Latest News and Technology

As of 2024, THISâ„¢ continues to lead in plant-based food innovation. Their latest advancements likely include the development of new flavors and textures to further enhance their product range. THISâ„¢ is also expected to be focusing on sustainable sourcing and production methods, further solidifying their commitment to environmental responsibility.